Cold Outreach for Coaches, Creatives & Service Providers
Stay visible and booked with a cold outreach system that works without the algorithm.
Cold Outreach, Simplified
Ever opened LinkedIn or your inbox and thought…
“Uhh… I don’t know who to reach out to.”
“What do I even say?”
“This feels awkward.”
Then, you close the tab and start writing another 30 days of social media posts, hoping that one of them will land you a new client.
That was me. 🙋♀️
Until I got tired of the same ole’ same ole’ that didn’t give me the traction I wanted.
That’s why I created an outreach system that actually works and feels good.
In a LinkedIn poll I did, 100% of people said the biggest challenge with 1:1 outreach is either that they don’t know who to reach out to or it just feels awkward.
These reasons are why many people give up on outreach before they even start.
I believe so strongly in outreach (yes, even served cold!) and I know how supportive it is in finding and booking aligned clients and opportunities, which is why I’m sharing my entire outreach system in Cold Outreach, Simplified.
This system has worked for me time and time again, and is my biggest source of leads and business opportunities to date!
Introducing: Cold Outreach, Simplified
A feel-good system to build real relationships, book aligned opportunities, and stay visible — without relying on social media or pushy marketing tactics.
In this on-demand workshop and resource bundle, you’ll learn how to:
Identify the right people to connect with
Personalize your messages without overthinking them
Stay consistent with an easy-to-follow weekly system
Use AI support to speed up the process (without losing your voice)
You don’t have to wait for referrals or hope a post goes viral
And let’s be real. Who was time for that?
With a cold outreach system that suits your capacity, you take control of your visibility, start meaningful conversations, and build a pipeline of opportunities.
Your cold outreach toolkit includes:
Workshop Video (20 min) – The full flow I use to book aligned projects
Custom GPT – AI support with strategy, messaging, and follow-ups
Lifetime access – Exclusive updates and a behind-the-scenes look at how I’m making my outreach work. Plus, I’m building coffee chat and networking guides soon.
✨ BONUS: Includes the Cold Outreach Resource Pack ($27 Value)
Get instant access to done-for-you ChatGPT prompts, a 3-week outreach timeline, and weekly action steps, so you can start building aligned connections today.
A gentle approach to outreach that actually works
Within just 3 months of using this exact system, I…
Connected with 17 CEOs, founders, and directors
Added 15 aligned companies to my pipeline
Booked 4 new paid projects — with zero hard selling
This is what can happen when outreach becomes a natural extension of your marketing system.
What a recent workshop attendee experienced…
Outreach doesn’t have to feel uncomfortable, awkward, or anxiety-inducing. Believe it or not, it can actually be enjoyable.
Just ask Sarah Wayte, a copywriter who once avoided outreach altogether:
“I’ve always pushed against the idea of cold outreach when it comes to finding leads. I even took an ‘ethical pitching’ workshop, and still… there was just something that didn’t sit right with me.”
✨ But after Cold Outreach, Simplified, something shifted:
“It feels like a veil has been lifted. Stéphanie’s method of reaching out, getting to know connections, and the gentleness of her process felt entirely natural and completely doable. There were no icky, pushy tactics and it just felt like I could do it in a genuine and heartfelt manner. I'm actually excited to get a dedicated process in place. I'm absolutely sure I'm going to grow my network because of what I've learned!”
If you’ve ever hesitated with outreach, felt like it wasn’t for you, or worried it would never feel “right,” this is your official invite to try a different way.
The Cold Outreach, Simplified approach is rooted in real connection, and that’s why it works.
Who’s behind the cold outreach workshop…
Hi! I’m Stéphanie, a copywriter, content strategist, and founder of Bright Spot Copy.
I’m not a networking coach or cold pitch guru. I’m a longtime business owner who’s found an aligned way to market my services.
After 15 years in business, I’ve tried endless strategies to grow. Many of those revolved around social media.
Despite all the effort I poured into Instagram, I noticed that the real results came from something simpler:
💡 Genuine, 1:1 conversations that lead to sharing what I do and how I support business owners.
So I built an outreach system rooted in that kind of connection, not one-size-fits-all scripts or obnoxious selling tactics.
Now, I use LinkedIn with intention (daily posting optional!). I check in with at least one person a day, focus on trust, and let my outreach do the rest.
And it works!
Whether you use LinkedIn, Instagram, or another platform, you already have the tools. You just need the system.
This workshop gives you exactly that.
I can’t wait to show you how to use my cold outreach system to book aligned projects, again and again.
Sign up now and get:
Workshop Video (20 min) – The full flow I use to book aligned projects
Custom GPT – AI support with strategy, messaging, and follow-ups
Lifetime access – Exclusive updates and a behind-the-scenes look at how I’m making my outreach work. Plus, I’m building coffee chat and networking guides soon.
✨ BONUS: Includes the Cold Outreach Resource Pack ($27 Value)
Get instant access to done-for-you ChatGPT prompts, a 3-week outreach timeline, and weekly action steps, so you can start building aligned connections today.
One-time payment: $97
A must-have if you struggle with putting yourself out there
Every tool you need is here to help you feel confident, consistent, and seen — without pitches that feel like ughhhh, scammy tactics, or aggressive selling.
This isn’t about cold DMs that go nowhere.
It’s about creating meaningful momentum in your business that leads to the right place… through genuine connection.
And it’s way more doable than you might think.
Before you buy: A quick heads-up!
This workshop and resource bundle is packed with everything I actually use to make outreach feel good and get results.
Get instant access to the workshop video, resource pack, and a custom GPT so you can start building momentum now.
Plus, lifetime access to new resources, like my coffee chat and networking guides.
Because this is a digital product with instant access, all sales are final and non-refundable.
Have a question before you join? I’m happy to help!
Just reach out to me at hi@brightspotcopy.com.
Outreach > cold pitching.
It’s a conversation that inspires action.
With Cold Outreach, Simplified, you’re not just getting a workshop, you’re getting a full marketing system that gets results.
Plus, I’m building coffee chat and networking resources soon. You’ll get early updates, too!
Get the workshop today and see where your next conversation takes you.
